You may not have heard of IMA before, unless you’re already reasonably interested in lure fishing. In comparison to lure manufacturers like Rapala, IMA is the new kid on the block and part of a cool, new wave of tackle manufacturers reaching our shores from Japan. The cool kids love them. Anoraks like me love them. But best of all, the fish seem to love them too. Out of Continue reading “IMA Soft Plastic Lures”